Ad Specifications

Print



  Ad Size (Ad Dimensions) Bleed Size
Full page (Outside Back Cover*) 275mm (h) x 210mm (w) 285mm (h) x 220mm (w)
Full page 263mm (h) x 198mm (w) No bleed
Double-page spread 263mm (h) x 408mm (w) No bleed
Half-page vertical 244mm (h) x 89.5mm (w) No bleed
Half-page horizontal 123mm (h) x 185mm (w) No bleed
Quarter-page vertical 123mm (h) x 89.5mm (w) No bleed
Quarter-page horizontal 59mm (h) x 185mm (w) No bleed

Print Specifications

  • Supplied material must be Press Ready PDFs.
  • All PDFs must be CMYK with no bleed and no trim marks (unless otherwise specified above).
  • No alterations will be made to supplied PDFs and, if required, new creative material will need to be supplied.
  • *Outside Back Cover artwork to be provided with crop marks.
  • All fonts must be embedded into PDFs.
  • Zero transparency.

CMYK Setup

  • Resolution - 300 DPI
  • Maximum Ink Weight - 280%
  • Dot Gain - 30%

Additional Notes

  • Ads will be published with a 5mm white border (excluding the outside back cover).
  • All advertisers should apply The Monthly .icc profile to their artwork before uploading to Adsend or Adstream.

Download Adobe Colour Profile (.icc)



Delivery

  • Print material must be submitted via Adsend or Adstream.
  • Booking ID must be referenced upon submission.
  • All digital material can be sent directly to Jack Harris, advertising coordinator, on [email protected] three days before the live date.

Adsend / Adstream Details

  • Publication: The Monthly
  • Booking Number: Provided by Schwartz Media
  • Website: adsend.com.au / adstream.com.au


Digital


Ad Unit Dimensions File Type Max File Size Lead Time
App 768px (w) x 1024px (h) gif, jpeg or png, html5 800kb 3 Days
Billboard 970px (w) x 250px (h) gif, jpeg, png, html5, or third party 800kb 3 Days
Half Page 300px (w) x 600px (h) gif, jpeg, png, html5, or third party 800kb 3 Days
Leaderboard 728px (w) x 90px (h) gif, jpeg, png, html5, or third party 800kb 3 Days
Mobile Banner 320px (w) x 50px (h) gif, jpeg, png, html5, or third party 700kb 3 Days
MREC 300px (w) x 250px (h) gif, jpeg, png, html5, or third party 700kb 3 Days



Premium Roadblocks (desktop/tablet) assets:
Billboard + Half Page + Leaderboard

Mobile Roadblocks assets:
Mobile banner + MREC

Standard display ad requirements:

  • We do not accept Adobe Flash creatives.
  • Please provide HTML5 code package instead of Adobe Flash creatives – full details can be referenced in the HTML5 guide below.
  • Creative material must not contain flashing / strobing effects and rapid image sequences.
  • Animated GIF ads can only loop twice.
  • Maximum animation time is 15 seconds. All animation, including loops must stop within 15 seconds.
  • For all creatives with a white background, a black border of 1—2px is required.


Digital (EDM Sponsorship)


Ad Unit Dimensions File Type Max File Size Lead Time
MREC (x3) 300px (w) x 250px (h) gif, jpeg 700kb 3 Days
Sponsorship banner 728px (w) x 90px (h) jpeg 40kb 3 Days


Additional requirements:

  • Sponsorship banners are required to have a solid background colour
  • We encourage supplying three different MREC creatives




HTML5


  • Each individual creative needs to be it's own zip file
  • All files need to be in the root folder, no sub-folder allowed
  • Must follow W3C standards
  • Declare the clickTag variable in your HTML file
  • Use the clickTag variable as your click through URL
  • No cross-domain scripting allowed
  • No local storage or session storage libraries allowed
  • Must be SSL compliant


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